When you apply for a job, no matter what it might be, you will often be asked to send not only your CV but a cover letter as well. Even if you aren’t asked for one, sending a cover letter is always a good idea; it certainly can’t hurt, and it might just make your application stand out above someone else’s.
The cover letter is all about giving the employer more information about you than your CV – no matter how interesting and varied it might be – can do. It’s an insight into who you are, rather than what you can do and how long you’ve been doing it. And when an employer has to read many CVs to fill just one role, giving them more information to show them that you can do what they need you to do is important.
Here are some tips on how to write a cover letter that will get noticed.
Make It Specific
Once you’ve written your cover letter, you can re-use it time and again when you apply for jobs, to a point. It’s important to not just copy and paste the exact same letter every time. Instead, you should change it for each job you apply for so that it is much more specific. Although this will take extra time, it is worth doing – it will show the employer that you have read the job description properly, and that you understand what the role requires. You may also want to include some details about why you want to work for the company you are applying for, and show that you know who they are.
As well as this, it will help you determine whether or not the job really is what you are looking for. Since you will have to read the advert for the job more closely, you will be able to make sure you are comfortable in applying for the position. If you aren’t, move on to the next job. If all checks out, then send your CV and cover letter to the employer.
Write A Great First Paragraph
Just as an employer is going to read a lot of CVs, they are also going to read a lot of cover letters (although not as many, as some people just don’t bother with them, which is always a mistake). So you need yours to stand out. The best way to do this is to make sure you have a great first paragraph.
Start with a strong statement right at the start that tells the potential employer that you are pleased to be able to apply for the job. Mention the role’s title, and the company’s name. Then go on to explain why you are applying; what is it about the job that excites you? What is it about the company that makes you want to work there? If you can, try to match your tone with that of the company (you can check the website for this – are they casual? Formal? Conversational?).
One of the most important elements of the cover letter you’re writing is the part where you explain why you are the best candidate for the position. Although your skills should be listed out in your CV, adding them into your cover letter in a more specific way can really cement the idea that you are the person who should be hired in the employer’s mind. Go into a little more detail than your CV allows; this will give the employer a good idea of who you are and what you can do, but it will also help you to prepare for the interview when it comes. It will help you to remember past successes and will put them at the forefront of your mind.
Finishing Up Your Cover Letter
To finish the letter, you should summarise why you are the ideal candidate for the job, and try to write it in one sentence.
This is the ideal time to invite the employer to get in touch with you; show that you are confident in your abilities and your fit for the job without being arrogant or cocky.
Finally, think about how you are going to sign the letter. Something like ‘cheers’ could be seen as too informal. ‘Yours faithfully’ or ‘yours sincerely’ might be accurate but too formal. ‘Best’ or ‘best wishes’ may be something you would write to a loved one, rather than a potential employer. Although how you sign off might not seem important, it is the last impression you leave with your potential new employer, so it is worth taking time over.
Get In Touch
If you need a little help writing your cover letter, please get in touch – it’s one of the many writing services I provide.