Missed out on a place in this weekend’s London Marathon? Book now to take part in the ‘London Marathon Walk’ instead!

The 26.2-mile London Marathon Walk, with challenge specialist Discover Adventure, is a special one-day event taking place on 23 September – and provides the perfect chance to tackle your very own marathon event.

Taking in famous landmarks and lesser-known corners of the historic capital, this entertaining walk will be Cockney-themed and there will be the chance to learn some fun rhyming slang along the way. The route includes the church of St-Mary-le-Bow, centre of London’s Cockney heritage, so pull on your ‘daisy roots’ for a fantastic ‘ball of chalk’ this September!

There will lots of fun-filled elements to provide added entertainment throughout the day, including lively music along the route and a draw with amazing prizes from Cotswold Outdoor.

The perfect opportunity to fundraise for a charity of your choice, or simply to enjoy a wonderful day in the capital city, this is an event not to be missed.

This one-day challenge, usually priced at £75 pp, has a special offer price of just £50 pp until 26 April to celebrate ‘Marathon Month’. The price includes a hot drink and breakfast bap at the start of the walk. There is also the choice of a ‘Half Marathon’ (13-mile) route.

For further information, contact Discover Adventure on 01722 718444, or visit www.discoveradventure.com

 

Lisamarie Lamb | 24th April 2017

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A blog is an essential tool in ensuring your website is seen. I can create regular blog posts that will move you up the rankings and give you a better placement within your industry.

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Have you ever wanted to write a novel, memoir or short story but don’t have the time? Do you have the ideas, but the words don’t flow? I can help. Contact me for a confidential chat.

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I am happy to carry out research, conduct interviews, and write/edit articles of any length. Contact me for more information about my rates and services.

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From your home page to your about me details and everything in between, you want a website that has snappy, interesting, high quality content. Let me create it for you.

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If you have a product that you want others to know about, you need a sales letter that is going to get attention – and keep it. I can write that letter for you.

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Are you thinking of starting an email campaign but don’t know what to include? Or perhaps you want to send a special email to that special someone, but you can’t think of the right words. Contact me and we can discuss exactly what I can do to help.

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Selling products online can be an excellent way of making a business, but if your products sound boring and your descriptions are dull, no one will want them. I’ve written thousands of products descriptions, and I can make your products shine.

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Have you written something that needs that extra level of checking? With my years of experience I can proofread or copy edit your work so that it’s the best it can be.

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Getting your digital marketing and social media strategy right is essential. I can provide and implement a social media marketing plan that works for you. Contact me to find out more.

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Excellent work by Lisamarie, on time, great quality and constant communication. Would not hesitate to recommend and in fact use again as soon as opportunity arises.

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Andreas K

Lisamarie was great to work with - she did a fantastic job that completely met the brief and was delivered before the deadline.

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Quick and brilliant, nailed the brief! Will work with her all the time 🙂

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It was a pleasure to work with Lisamarie, she adjusted to our workflow and process with ease and completed work quickly and effectively.

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Lisamarie is a very good writer and is very easy to work with. She reacted well to my guidance and provided me with content I'm very happy to use. I look forward to working with her again soon.

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Brilliant work from Lisamarie. I would definitely retain her again and recommend her to others.

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REVIEWS

I started writing in my late teens but it was only with the birth of my daughter that I decided to write more seriously, with the aim of publication. Since that decision in 2010, I have had over 40 short stories published in anthologies and magazines.

Find out more about my publications on my Amazon Author Page.

I am the features and online editor for insideKENT and insideSUSSEX magazines.

I am also a freelance writer who has ghost-written hundreds of blog posts, articles, reviews, fiction, and more.

I live with my husband, daughter, and a cat called Cheryl in the Kent countryside next door to a field full of horses.

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How To Be A Better Lover

When sex is enjoyed by both partners it can be fulfilling and satisfying. The problem is that many people are so worried about ensuring that they are doing well in bed that they forget to enjoy themselves, or they forget to make sure their partner is having a good time. However, there are some easy ways to become a better lover and none of them require having to learn (many) new positions or get into costume (unless that works for you).

Smell Good

Although our natural pheromones are what attracts people to one another, that doesn’t mean you can allow your body odor to become overpowering. Someone who is clean and tidy, who showers regularly, and who uses deodorant is always going to be a better idea than hopping straight into bed after a long day at work. That isn’t going to make your partner want to get close to you.

Communicate

Talking to your lover is more powerful than you might think. It may be embarrassing to start with, but talking about sex, finding out what your lover wants from you, and letting them know what you like in bed will go a long way to ensuring that your lovemaking is not just good but great.

No Pressure

If your partner feels pressured to sleep with you, they aren’t going to enjoy themselves very much. Even if they do want to make love, pressuring them into trying a position they aren’t keen on, for example, is going to kill the mood significantly. So make sure that you are doing things that you both want to do. When you do want to try something new talk about it first to gauge their reaction.

Keep Fit

Although looks and physique aren’t what’s important in a relationship and lover, keeping as fit and healthy as possible means that sex will be a lot better. Your endurance will be increased, you won’t get so out of breath, and you’ll be more flexible too. Eating the right foods and exercising regularly are both great ways to start this keep fit routine off correctly, as is reducing the amount of alcohol you drink and completely quitting smoking.

Get The Basics Right

Good sex really doesn’t have to be complicated. Get the basics right and make sure you can find the right erogenous zones in simple positions before you try to switch things up. If this means having to do some research then go for it – plenty of magazines and website will give you the details on how to make sure you’ve got it all exactly right.

Make Time

Feeling like an afterthought or as part of a routine is not sexy. Although it’s a good idea to plan sex, try to make it seem spontaneous if you can. That way you get the best of both worlds as a lover; you know you’ve got enough time because you’ve planned in advance, but you can still enjoy the thrill of the spur of the moment.

7 Ways Owning A Pet Can Be Good For Your Health

There are many reasons why owning a pet is a good idea, and one of those reasons is that they can be good for your health. Studies have shown that there is a definite correlation between having a pet in your home and feeling fitter and healthier. It’s good for you on an emotional level too and can even improve your immunity. Here are some of the ways that owning a pet can be good for your health.

Less Stressed

Being able to be with a beloved pet can reduce our stress to a more manageable level. This is because, when looking after or playing with a pet, we are fully in the moment, feeling utterly present in our lives and not thinking about anything other than what we’re doing right now. Therefore, those stressful moments that might have been worrying us won’t be in our minds. When we do come back to the ‘real world’ after being with our pets, we’ll be feeling calmer and happier, so those situations that were causing us concern won’t seem so insurmountable anymore.

Stress can be the cause of many other illnesses, so having less of it in our lives is a good thing.

Lower Blood Pressure

Having a pet has the potential to lower our blood pressure, which is hugely beneficial to health. This links to the point above about decreasing stress, as when you are stressed you have higher blood pressure. This can cause many problems including strokes, heart disease, heart attacks, and even type 2 diabetes. Remember, however, that if you have seriously high blood pressure over a prolonged period of time, it could be a good idea to see your doctor as pets alone might not be enough to keep you healthy; you may also need medication.

Less Pain

If you suffer from chronic pain such as that experienced with arthritis or migraines, for example, a pet could help you feel it less. When you are in pain, you feel more anxious. Unfortunately, that anxiety actually makes pain feel even worse, and then you feel more anxious. This can go on and on until you make yourself feel incredibly unwell.

With a pet to take care of, you’ll feel less anxious, and that means that the pain you are feeling will be lessened too. A dog, cat, or other kind of pet won’t cure you, and it won’t take away the pain entirely, but it should help a little.

You’ll Feel Happier

Owning a pet will make you feel happier in general, which has a hugely positive effect on your mental and emotional well-being. Having a pet means that you will always come home to someone who loves you unconditionally, and this alone can boost happiness levels. When you are feeling happy in one aspect of life, you’ll most likely feel happier in other aspects too.

Clinical depression, of course, is another matter entirely, and although pets can help in some respects, this is another time when an expert is essential in order to get to the root of the problem. If you experience any mental health issues, or try to stop any form of self-medication and start to feel signs of alcohol withdrawal, we recommend booking an appointment with someone who can help. You’ll get treatment and your pet will thank you for it because you will be able to take care of them properly once again.

You’ll Socialize More

Owning a pet will give you many more chances to socialize with people, and since studies have shown that spending time with people you like is good for you, and can increase your health and happiness, it’s a good thing. A dog is the best pet for socializing as you need to walk them at least once a day and this means going out and seeing people. You might bump into the same people walking their dogs each day and strike up a conversation. Even a simple hello is better than nothing.

Other pets can also enable you to socialize. You might join local groups, for example, or go to workshops that teach you how to care for a certain type of animal and meet people that way. You could add yourself to an online group or forum and find people to chat to there. Or it could simply be a matter of having something in common with someone you’ve met for the first time.

Can Improve Immunity

It may seem like the logical thing to say that if someone is allergic to animal fur, they shouldn’t have a pet. However, studies have shown that actively being around these animals can improve immunity towards them, particularly for children. This can mean that allergies become less severe or even disappear altogether. Studies are still ongoing as to whether this can help an adult who suffers from pet allergies, however.

Another benefit of owning a pet is that your immune system can be improved in general, and not only in relation to pet allergies. That means you’ll be less likely to catch colds and other illnesses so you’ll feel more healthy all year round.

Helps With ADHD

If a child has ADHD it is difficult for them to express themselves properly. An animal can help them to focus and give them something to talk to when they need help. Simply being able to tell their problems to a pet can make a big difference in the lives of children suffering from ADHD and similar conditions, and it is especially helpful if they are unable or unwilling to communicate with their parents.

Pets offer a predictable, safe routine which can be ideal for ensuring that these children feel more at ease and confident. The simple act of holding an animal, of stroking and petting them, can be a soothing sensory experience. If you’re unable to have a pet due to work commitments or other reasons, then a visit to an animal shelter can also be of help to a child suffering from one of these conditions.

How To Choose The Perfect Restaurant For Dinner

How To Choose The Perfect Restaurant For Dinner

We’ve all been in that terrible position of picking what looks like a great restaurant only to find that the food is tasteless, the service is slow, and the prices are far higher than they should be. It can make us worry about picking another restaurant for dinner, or, perhaps more importantly, for a special occasion.

You shouldn’t worry too much, though. There are some useful tips on how to choose the perfect restaurant and if you put them to good use you shouldn’t ever have another problem with one of your picks.

Where Do The Locals Eat?

This tip is perhaps most useful when you are in a foreign country, or even somewhere other than your hometown, but it is a good one to think about nonetheless. Ask a local where the best restaurant is and make sure to find out why they think it’s good; everyone’s opinion is subjective, and what they like about somewhere (loud music and pizza) might not be what you like (quiet jazz and steaks). It’s best to ask someone who isn’t going to be earning any commission from their recommendation either; otherwise you won’t find an entirely unbiased response.

If there is no one to ask you should walk or drive around and see which restaurants have the local people in them. Those are the ones to try out.

Avoid The Tourists

No matter where you are, there will be some restaurants that cater specifically for tourists. That’s a definite no if you’re a local, but even if you do happen to be a visitor these places should probably be avoided. They tend to have a more limited menu (which won’t necessarily be authentic if the restaurant serves foreign cuisine) but the prices are much higher than elsewhere. They might also have a theme or be gimmicky. They will be fun, but for good food at good prices you’re better off looking elsewhere.

Read Reviews

Thanks to the internet it’s now possible to read restaurant reviews on the go. If you want to know what a certain place is like before you step inside, check it out online. You’ll have a whole range of opinions because, as mentioned above, what people enjoy is subjective, but by reading them you should be able to decipher what the restaurant is really like and whether you think you would like it in there.

If you have no idea where to even start, that’s not a problem either. You can search for ‘the best steakhouse in New York’, for example, and find the information you need that will help you make a decision.

Look At The Menu

Before you make a decision whether to eat in a restaurant or not, take a look at the menu. You can usually do this online, but if not you might find the details in the restaurant window. If it is nowhere to be seen you might be best moving onto the next place on your list, unless you want to go inside and ask to see it before making your decision. This can be difficult, though, as you may feel obligated to stay even if you don’t like the look of the food being served!

When you are looking at the menu you are looking for a few different things. One is whether there is enough choice for you and whether you would eat what is served. The next is the price; does it seem reasonable? Too expensive? Too cheap? What about the drinks? If you are taking your whole family out for dinner does the restaurant cater to children with a special kids’ menu, or will they need to choose their meal from the main menu? Are there dishes that you’ve never heard of before? If so, this could mean that it is an authentic place to eat because they have real dishes from the country the cuisine comes from rather than those that have been changed to meet the local palettes.

All of these things need to be taken into consideration before you step through the door and ask to be seated.

Watch For A While

Stand at the window (assuming there is one) and watch the goings-on inside the restaurant for a while. Don’t put anyone off their food by staring, of course, but just take note of how the food is being served; do the waiting staff seem rushed or unhappy? Are they pleased to be doing their job and making customers feel at ease? Does the food look appetizing? This is perhaps particularly important. If people are really tucking into their meals with a smile on their faces that’s great; if they’re moving food around their plates and not really enjoying what they’re eating you should absolutely turn away.

If you spot staff idling around, looking bored, making everything seem like an effort when it comes to actually doing their jobs, that’s not a good sign. If you spot staff that look grubby and messy, that’s not a good sign either. What you want to see are clean, tidy, happy people who are making their customers’ meals a thing to remember (in a good way).

Employ Your Sense Of Smell

A really good thing to take note of is how the restaurant smells. Can you detect delicious aromas coming from the kitchen? Great! That means the food is cooked freshly to order (plus a delicious smell usually dictates a delicious taste).

Trust Your Gut

Gut instinct is something that all humans have, even if we do try to repress it at times. In situations when you’re trying to make the right decision, allowing your immediate gut response to help you is a good thing. If there is something about a place that, even though the menu looks appetizing, the staff are happy, and the prices are reasonable, tells you not to eat there, you’re probably right. The same is true if you like the look of a place even though it doesn’t quite match up to all the requirements you have set for a perfect meal.

10 Amazing Benefits To Losing Weight

Losing weight is excellent for your overall health; it reduces the risks of developing certain diseases such as type 2 diabetes and heart disease, for example. However, losing weight has many additional benefits that you may not think of straight away but that are just as important as improving your health. It’s incredible to think that weight loss can have such an effect on your body and mind but it’s absolutely true, and if you’re struggling to find the motivation to shed those unwanted pounds, this list may give you the perfect reason to do it.

More Energy

When people first start to lose weight they will notice a huge boost in their energy levels. That’s because, when you are not as heavy, you don’t have to use all your energy up just to move around. You’ll have excess energy so you can do more. Plus your oxygen efficiency will improve so you won’t be out of breath when you climb the stairs or run for a bus.

Better Memory

Studies have shown that after losing weight the brain is more easily able to store memories. The brain actually showed more activity. Although research is still ongoing as to exactly why this would be, it could be linked to the point above regarding more energy. If the brain has more energy available to it, it can do more – including storing more memories and recalling them more easily.

Less Risk Of Cancer

There are many things in this life that can increase your chances of developing cancer including smoking, too much exposure to the sun’s rays, and radiation. Obesity is another cause for some types of cancer (such as breast, bowel, pancreatic, and liver), so losing weight will reduce your risk immediately. Losing just five percent of your body weight should have a positive effect on your health levels.

Working Out Is Easier

Doing exercise is necessary for losing weight; when you burn more calories than you are taking in, the weight disappears. However, when you are overweight exercise is a chore. It’s hard to do because the body has less energy and less mobility, and it is often de-motivating to go to a gym or a workout class and see other people who are slim and fit. As the weight comes off, however, exercise becomes easier – it even becomes fun. That means we’re more likely to go out and do it, so weight is lost more quickly.

You May Get A Raise

In a 2004 study published by Health Economics, it was shown that an obese person’s pay cheque came in at around 2.5 percent lower than a ‘normal’ sized person’s. There may be an unconscious (or even conscious in some cases) bias from bosses towards people who are overweight, with stereotypical ideas of laziness coming to the fore, and therefore they may be paid less. Losing weight in these cases could get you that raise you’ve been wanting.

You’ll Sleep Better

When you are overweight it can be difficult to sleep. Getting comfortable in bed is the first obstacle and then, when you are finally asleep, breathing can be an issue. If you don’t get enough good quality sleep you can become ill, developing conditions such as heart disease, increasing your risk of heart attack, and being more prone to developing depression. Losing weight will make getting to sleep (and staying deeply asleep) much easier, which in turn has amazing benefits for your overall health.

Fewer Aches And Pains

Being overweight takes a terrible toll on your joints, muscles, and bones. They are doing a lot more work if they need to carry more weight around, and this can mean that you are more susceptible to aches and pains, and even debilitating injuries. Losing weight will ease the pressure on your joints and bones, making them a lot less painful and resulting in fewer injuries. If your back pain doesn’t get any better after losing weight, or if it is causing you major distress it is best to get advice from an expert.

More Fertile

If can be difficult to become pregnant when you are overweight, so slimming down can certainly improve your fertility. Not only that, but if you are slimmer during your pregnancy you will be healthier throughout, and so will your baby. A mother’s weight during pregnancy has been linked to the health of her child, so it is in both of your interests for you to lose the excess weight. However, dieting in pregnancy is not recommended, so it is best to lose the weight before you become pregnant.

Better Eyesight

For many people, losing weight can actually protect their vision. Obesity-related conditions such as type 2 diabetes can cause blindness, or at least reduced eyesight, so it is far better to lose weight before this becomes a problem.

Seasonal Allergies May Disappear

If you develop seasonal allergies that make your spring and summer something of a misery because you are always sneezing and rubbing your itchy eyes, losing weight might help you. When you are overweight your adrenal glands and respiratory system can be strained making allergy symptoms much harsher. Losing weight will reduce that strain, and you may be able to combat pollen and grass seeds much more easily.

10 Reasons To Try A Vegan Diet

A lot of people are choosing to eat a much more vegetable based diet and for many the next logical step is to incorporate a vegan diet into their lives as well – or even instead of the vegetarian or omnivorous one. Diet is hugely important in our lives and getting it wrong can result in a variety of life-limiting diseases and conditions. Get it right, however, and you can live a long and happy life. Veganism makes it much easier to get that diet right, which could be why so many people are enjoying it. There are many reasons to try a vegan diet; here are some of them to think about.

Prevents Some Conditions

Heart disease and type 2 diabetes are most often the results of bad choices in our diets and they are the most common chronic diseases in the world. When you realize that these illnesses are not something that anyone necessarily has to suffer from if they just changed their eating habits you’ll see how vital a vegan diet can be. It can even reverse some cases of cardiovascular disease if the changes are made properly.

Reverses Some Conditions

Just like cardiovascular disease mentioned above, a vegan diet can have a hand in reversing all manner of other nasty diseases. Studies have shown that vegans have lower cancer rates, fewer strokes, less chance of type 2 diabetes, lower cholesterol and blood pressure, and even fewer reported cases of Alzheimer’s disease. A plant-based diet can help a lot more than any kind of medication or surgery, so it really can’t hurt to at least try it for a while to see if any improvements are made.

Lose Weight And Keep It Off

Vegans tend to have a health body mass index (BMI) which means that their weight is perfectly in relation to their height and body shape. For those who eat meat, it’s much harder to maintain this kind of BMI without a large amount of exercise. This is because animal products are much higher in fat and have more calories than any vegan product. These things are converted into fat in the body, which is then difficult to remove. Vegan food, however, has more carbohydrates which are converted into energy instead of fat. That’s why vegans are able to lose weight and keep that weight off easily.

It’s Kind

This may not be the kind of argument that works for the majority of meat eaters; they like to eat meat and will continue to do it. However, for some it is reason enough to try vegan food. Showing kindness and compassion to animals is something that many vegans feel passionate about, particularly because animals are innocent sentient beings and killing them just to eat them doesn’t seem very fair at all.

Good For World Hunger

There is a huge demand for food all over the world and a lot of this is fueled by the need for animal products; although there is a lot of meat around, when it is produced in emerging and third world countries the majority of it is sent to first world countries, leaving those in the country of origin to be hungry. Not only that, but over 70 percent of the grain grown in America is used to feed livestock, even though that grain is enough to feed 800 million people. If more people were vegan, there would be more food available for everyone and world hunger would be severely reduced, if not eradicated altogether.

Vegan Food Is Cleaner

Vegan food has a lot fewer instances of bacteria, hormones, antibiotics, and other toxins found in it whereas meat and dairy products do have a lot of these within them and they can cause health issues in people. This includes food poisoning which affects 75 million people each year; and it can be fatal. Vegan food can be eaten without these issues and those who enjoy this kind of diet won’t have to worry about falling ill because of it.

Good For The Environment

Somewhere between 18 and 50 percent of manmade pollution comes through factory farming for the meat industry. The more people who cut meat out of their diet, the less need there will be for this kind of industry and the better that will be for the environment.

Fantastic New Flavours

Did you know that there are more than 20,000 kinds of edible plants in the world? Although not all of them have been ‘domesticated’, there are roughly 200 different types that are farmed in the Western world today (and you’ll discover even more if you go traveling). This means that there are always new and exciting flavours and recipes to try; if you love cooking then cooking vegan recipes is something that will keep you happy for a long time to come. You’ll certainly never get bored!

Better Concentration

If you need to study for an exam, or generally be more productive at work, changing to a vegan diet can really help you. People who eat vegan food are much more focused with better concentration. Whether you want to be able to complete an escape the room game, work out a tricky crossword puzzle, or bring in a huge contract for your company, you’ll need to be able to concentrate so ditch the meat (at least for a while) and see the difference it will make.

Get Fit

Although you may think that switching from a meat-based diet to a vegan one will leave you sluggish and without energy it’s the opposite that is true. It can actually boost your energy levels and help you reach your fitness goal much more quickly. This is because you’ll be enjoying a lot more healthy protein in your diet. Not only that, but with a vegan diet almost all of the food is able to be used within the body in some way. In an animal-based diet much of the food is removed as waste, and really not required at all.

5 Ways To Calm Your Anxiety Naturally

Sometimes, life makes us anxious. It can be anything – big or small – that pushes our buttons and makes us feel nervous, unwell, as though we want to hide from the world. These great ways to naturally calm your anxiety will definitely help you out.

The Great Outdoors

If you are inside and the crowds or the situation is making you feel anxious, then remove yourself from that situation, and step outside. You don’t have to have a reason to go, you don’t have to have a purpose to take a walk, or simply take five and breathe the fresh air. Find a quiet location where you can sit (a park bench is great, a fence, a wall, a patch of grass) and breathe deeply. Completely fill your lungs with that crisp, fresh air. Look around you and ground yourself. You will feel serene and much calmer almost immediately.

Ask A Question

It’s important to work out what it is that’s making you anxious so that you can really work on ways of either avoiding it, or learning how to manage it. Even if those things seem small to others, they feel big to you, so you need to acknowledge them, ask yourself why it is causing such a problem, and go from there.

Take Me Time

We have all heard of ‘me time’ – the chance to literally get away from it all and be by yourself, whether that is being pampered in a spa or just having a little lie down in peace and quiet – but how many of us actually take the opportunity to do it? More of us should, as this is a wonderful way to de-stress completely naturally. Forget the chores that still need doing, don’t worry about what others will think, and just enjoy that time alone, doing something you wouldn’t normally do that relaxes you. A bubble bath, an episode of reality TV, the next chapter of your book… you’ll feel so much better afterwards.

Eat Well

Did you know that a poor diet could be making you feel more anxious than you would if you ate a little better? A good diet affects our bodies positively, and it does the same for our minds too. Foods that are bad for you may well be enjoyable at the time of eating, but afterwards you’ll feel heavy and sluggish, your mood may change, and you’ll feel irritable. Good food, however, will have the opposite effect, and you’ll feel energized and ready to take on the day, no matter what challenges it throws at you.

Smile More

Although you may not feel like smiling when you are stressed and anxious, that simple act can help you immensely. Just by smiling you’ll release endorphins into your body which relax you and calm you. Then you’ll want to smile even more.

How To Choose The Right Accounting Firm For Your Business

If you run a small business then it’s important to hire an accountant to help you. Even if you have a good head for figures, the time that doing the accounts will take up is valuable time that you could be spending on other elements of the business. Therefore, you should look into hiring an accountant as soon as you can, so that you’re not suddenly having to look for one without being able to do all the important groundwork first. There are certain things that need to be considered before you start paying an accountant, and we will go through them here.

Location

In the past, it was essential that a company accountant was located near to the company’s office. They had to be able to visit when they needed to, to go through files and papers. Today, however, location isn’t necessarily a factor that will make a difference. There is cloud accounting and online discussions that can be used instead of physically having to be in close proximity. This can make your search for the best accountant for your business much easier, as you are not limited by location, although you will need to ensure that they understand the specific tax laws that relate to your business and your geographical area. If, however, you like the idea of someone coming to your place of work and being able to ask you questions face to face, then you will need to look more locally; you will also need to ensure that the accountant works in this manner, as it is becoming more and more unusual. Before choosing an accountant, you will need to have this decision firm in your mind.

Certified Accountant

Accountants are regulated by professional bodies. These bodies also provide qualifications and maintain professional standards, so finding an accountant who adheres to these standards, and who has these qualifications is important. If something does go wrong, you as a business owner will have some recourse to complain, and potentially take things even further, to court if necessary. If you have narrowed down your search to a small number of accountants then you should look into what specific qualifications they have. They should have a degree, plenty of experience, and of course the certification as well. When it comes to accountants, it is worth hiring the best you can afford right at the start, as it will serve you well and potentially save you a lot of money down the line.

Expertise

However you go about searching for an accountant, you should engage someone with the relevant expertise to work in your business. Not only should they have experience working in a business of a similar size and with a similar turnover to yours, but you’ll also ideally want someone who has worked in a business in a similar sector too. There are many different quirks and changes in tax laws that can affect specific businesses, so hiring an accountant who will already know about any changes, or be able to access the information, can save you time and money. An accountant who understands the unique needs of your business is all-important. You might also want to consider whether the accountant has worked with businesses that are bigger than yours. That way, if and when you do grow, you will be able to keep your trusted accountant with you.

Word Of Mouth

As with anything, word of mouth and a personal recommendation can be the best way to engage any kind of professional services. Ask around your friends and family, ask your business connections and your suppliers, find out who they use and how happy they are with them. Discuss the pros and cons of working with that specific accountant, and talk about how much they are charging. Although discussions like these many not be the most interesting in the world, or the easiest since you will need to talk about money, they are essential. You may find the ideal accountant this way, but remember that engaging an accountant does need to be a personal decision, and shouldn’t be done just because a friend suggests a name. It’s better to take those names and carry out the relevant research before committing to anything.

Software

Most accountants will have their preferred professional tax software to work with. There could be many different reasons for this, and it is entirely their decision. Where it could potentially be an issue is when you are using different software in the day to day running of the accounts. There might be problems when it comes to sharing information, and although there are some programs that allow for exporting and importing data from other systems, it can be a time consuming thing to do. Therefore, find an accountant who uses the same software as you do. If there aren’t very many of them, and it limits your choices, it might be time to ask yourself whether the program you are using is outdated, or simply not good enough. If this is the case, you should upgrade or change entirely. Again, this is time consuming, but once it’s done it makes organizing your finances and paying your taxes much easier.

Look For Money Savers

Some accountants really don’t do much more than complete your tax return and check through your accounts to make sure everything is as it should be. That’s fine – it’s what you are paying for – but there are other accountants to spend a little more time going through those accounts, and who can find ways to save you money. It might only be a little, but it could be a lot, and so it is something that you will definitely want your accountant to do for you. The accountant should also warn you of any pitfalls when it comes to these offsetting ideas as well. For example, there is a chance that a tax will be levied on your home when you come to sell if it you declare that you are using it as a business premises. There is a lot to consider, which is why hiring an accountant who looks at all aspects from every side is important.

The Best Use Of Time And Money

Unless you secure a fixed price deal, most accountants prefer to work and charge by the hour. Therefore, you may not want to have them do the day to day data entry tasks that need to be completed; these don’t have to be done by someone with accounting qualifications, so if you have an administration assistant, secretary, or office manager, they could do the job and save you money. You could even do it yourself if you set aside a specific amount of time per week to get it done. Make sure you do get it done though, otherwise it’s the kind of job that will just get bigger and more complicated over time, and if that happens you will probably hire an accountant to do it anyway. Having great accounting software can make a difference here; if it is intuitive to use then you will be more likely to do the work. If it is a huge effort, you’ll keep putting it off.

Interview Your Accountant

When you start to reach out for accounting assistant, you’ll receive a number of different offers. Don’t just accept the first one you see, or the one with the best price. It’s important to read through each proposal carefully, taking the time to note all the important parts that will make your life easier, and save you money on your taxes where possible. Once you have done that, you should interview each prospective candidate. This may not be possible to do face to face, but over the phone, or through a video chat, is just as useful. It’s essential that you feel you can work with the person you are hiring. Although you may only be in contact a few times a year, that contact should be polite and not something that either party dreads doing. Better – and more – work will be done if everyone gets on well.

Negotiation

There is no single method that accountants use to work out their fees. You might pay by the hour, on a ‘per job’ basis, or perhaps a monthly retainer. You might even be charged a percentage of your turnover. No matter which way it is done, you should always try to negotiate a better deal. Get written quotations from any accountants you are considering and then compare them carefully. One fee structure might make perfect sense now, but will it still work in your favor when your company grows? Or will you be spending more money than you are happy with? When you have determined what you want to pay, and to whom you want to pay it, you can begin your negotiations. It might be best to use a combined method of paying, or something on a sliding scale. The accountant may not agree to your proposals, so ensure that you have a backup plan should that happen.

4 Ways To Ensure Your Customers Don’t Stop Thinking About You

When you run a business, the last thing you want is for your customers to forget about you. You need to be the first company they think of when they need to buy whatever it is you are selling. How can you keep yourself at the front of their minds, and ensure they never stop thinking about you?

Social Media

Thanks to the leaps and bounds made in today’s technology, social media is now something that everyone has access to. For businesses, having a Facebook page, Twitter account, or Instagram account that is regularly updated with interesting and useful information is a great way to keep in your customers’ minds. Your customers will be checking their social media accounts on a regular basis (studies show that the average person looks at their accounts 46 times a day), so you need to be there, telling them about your great offers or why they should buy your goods and services as much as you can. However, just being on social media is not enough – you need to make sure you’re using the right platform (if your goods appeal to the older generation, Snapchat might not be the best account to open, for example). You also need to be consistent, and update your account every day if you can. Plus you need to interact with your followers.

Emails

Email is an efficient and relatively easy way to send out marketing information to your customers, and ensure that they remember who you are and what you do. Just having information, however, no matter how interesting it may be, is the surest way to get people to unsubscribe from your mailing list. As well as the information, make sure there are discount codes, and giveaways. Make sure that the reader knows they will only get these treats because they are signed up to your emails – they will be more likely to stick with you for more.

Blogging

Blogging is a wonderful way to keep your audience engaged on their terms, which can be the difference between success and otherwise. You get to show off what you know about your industry, or let people know about special offers and so on, but you can also use the blogs as part of your social media strategy. These can be the basis of your posts, making them shareable. Blog regularly and consistently well, and people will come to you when they need advice because they will know you know what you’re talking about.

Be Synonymous

Being synonymous with something is a huge advantage. If you want to see a ballet at Christmas, you immediately look at ticket sales for The Nutcracker. If you need ketchup for your burger, Heinz is the name that comes to mind. Think of the phrase ‘Just do it’ and Nike will be the result. If you can create a brand that becomes synonymous with whatever it is you are selling, then you won’t have to work so hard to obtain new customers. Of course, it’s still important to make an effort, but the hard work will already have been done. This will take time and money, of course, but if you do everything else on this list, you could well get there in the end.

4 Reasons Why Exeter Is Perfect Weekend Getaway

Now that Christmas is over and the new year has started, you may be thinking of a long weekend away somewhere, to brush away the cobwebs and begin 2018 in the right frame of mind. Where better than Exeter for this fantastic getaway? Here are my reasons why Exeter is the perfect weekend getaway.

Walking
If one of your new year’s resolutions was to get fitter and healthier, why not start with a mini-break in Exeter? The area contains 368 square metres of forest and moorland, and is sprinkled with gorgeous villages that are ideal for exploring and discovering. You can get to Dartmoor National Park very easily too, or the Jurassic Coast where you can walk along the cliff paths. Or maybe you’d like a guided walk of the city itself – just book yourself onto one. What’s great about walking in Exeter and its surroundings is that you can take your beloved dog away with you on your break too.

Beaches
Exeter is close to dozens of wonderful beaches. Sidmouth, for example, is known for its clean air, and the lovely pebble beach there leads out to calm water – great for kids. If you prefer sand, then you might want to try Exmouth. It can get busy there, as it’s such a great spot, but if you don’t mind the crowds and want to try your hand at some adventurous water sports, this is the beach for you. If fishing is your thing, Beer Head at Lyme Bay will be perfect for you, as you can watch the fishing boats draw right up onto the sands (there is no harbour). Whatever you’re looking for in a beach, Exeter can offer it to you.

History
Exeter is an amazing place for history buffs. The city has a Norman cathedral which features outstanding Gothic architecture – it’s one of the most popular tourist attractions in the area. The historic quayside is an awe-inspiring mix of historic buildings and contemporary design, filled with boutique shops and independent cafes. You can even visit a museum to find out more about the area; the Royal Albert Memorial Museum and Art Gallery is free to enter and will give you many hours of enjoyment.

Outdoor Pursuits
As well as walking, there are many other outdoor pursuits for you to follow in Exeter. Why not hire a bike and ride out along the gorgeous riversides or along the cliff paths? Prefer something a little more alive? Horse riding is a great way to explore the area around Exeter, and there are plenty of places to book an hour or so, with a guide if you prefer. Or you could try your hand at kitesurfing, sailing, diving (there are many wrecks in Lyme Bay, for example, and with expert help you can dive down to them to explore), or windsurfing.

How To Keep Your eCommerce Site Secure

If you had a physical, brick and mortar store in a shopping centre, for example, you would make sure it was secure. You would have CCTV and high-tech locks. You would have shutters and alarm systems. You would never leave it unattended or accessible to thieves or vandals. A website, however, is often left wide open, allowing those will less than savoury ideas to go in and destroy it, stealing customers’ payment details while they are at it. Your business is ruined, and your customers are put in severe difficulties. How, then, can you keep your website as secure as a store in a shopping centre?

eCommerce Hosting

Spending money on the right kind of hosting for your website is a great start. You will have paid a professional to create your website, make it look wonderful, make it look like somewhere that people want to buy from. Placing that fantastic website on a cheap, unsecure hosting platform is where things can go badly wrong. You wouldn’t buy a top of the range mountain bike or sports car and fit it with cheap tyres, so don’t buy cheap when it comes to secure eCommerce hosting. Look around at the best websites, where people buy high-quality items such as theatre tickets or jewellery, and you’ll get an idea of the kind of hosting company to look into.

HTTPS

Every website URL begins with the letter HTTP (hypertext transfer protocol). If you want your entire site to be secure, change to having HTTPS instead. This used to be reserved for just the payment part of a site, but now you can use it on all your web pages, and that makes it even more secure and safe. In fact, having HTTPS in your URL will even help to boost your search engine rankings, as the more secure your site is, the higher it will appear in searches.

Secure Your Admin Area

Having a secure site that your customers are happy to use is essential, so you need to secure every aspect of your site, including your admin area. Most eCommerce platforms will have a default admin area, which can make hacking your site easy – hackers will be able to guess what your admin details are. Changing the username and ensuring that you have a password that’s difficult to guess will make hackers think twice. Why would they waste their time and effort trying to get into your site when they can easily get into another that hasn’t had the admin details upgraded?

Make Regular Backups

Should the worst happen and you wake up to find that your site has been hacked, what are you going to do? Well, if you have a backup of your site you can at least restore it, and start working again. This will limit any downtime you might have. You will still need to deal with the rest of the problems that a hacker has caused for you, but at least your site will be up and running and you won’t be losing too much revenue.

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Magazine Writing & research per 1000 400
Magazine Editor per day 250
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Newspaper (national) Sub-editing per 1000 450
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Blog Writing

A blog is an essential tool in ensuring your website is seen. I can create regular blog posts that will move you up the rankings and give you a better placement within your industry.

Ghost Writing

Have you ever wanted to write a novel, memoir or short story but don’t have the time? Do you have the ideas, but the words don’t flow? I can help. Contact me for a confidential chat.

Articles

I am happy to carry out research, conduct interviews, and write/edit articles of any length. Contact me for more information about my rates and services.

Web Content

From your home page to your about me details and everything in between, you want a website that has snappy, interesting, high quality content. Let me create it for you.

Sales Letters

If you have a product that you want others to know about, you need a sales letter that is going to get attention – and keep it. I can write that letter for you.

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Are you thinking of starting an email campaign but don’t know what to include? Or perhaps you want to send a special email to that special someone, but you can’t think of the right words. Contact me and we can discuss exactly what I can do to help.

Product Descriptions

Selling products online can be an excellent way of making a business, but if your products sound boring and your descriptions are dull, no one will want them. I’ve written thousands of products descriptions, and I can make your products shine.

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Have you written something that needs that extra level of checking? With my years of experience I can proofread or copy edit your work so that it’s the best it can be.

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Getting your digital marketing and social media strategy right is essential. I can provide and implement a social media marketing plan that works for you. Contact me to find out more.

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REVIEWS

I started writing in my late teens but it was only with the birth of my daughter that I decided to write more seriously, with the aim of publication. Since that decision in 2010, I have had over 40 short stories published in anthologies and magazines.

Find out more about my publications on my Amazon Author Page.

I am the features and online editor for insideKENT and insideSUSSEX magazines.

I am also a freelance writer who has ghost-written hundreds of blog posts, articles, reviews, fiction, and more.

I live with my husband, daughter, and a cat called Cheryl in the Kent countryside next door to a field full of horses.

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How To Be A Better Lover

When sex is enjoyed by both partners it can be fulfilling and satisfying. The problem is that many people are so worried about ensuring that they are doing well in bed that they forget to enjoy themselves, or they forget to make sure their partner is having a good time. However, there are some easy ways to become a better lover and none of them require having to learn (many) new positions or get into costume (unless that works for you).

Smell Good

Although our natural pheromones are what attracts people to one another, that doesn’t mean you can allow your body odor to become overpowering. Someone who is clean and tidy, who showers regularly, and who uses deodorant is always going to be a better idea than hopping straight into bed after a long day at work. That isn’t going to make your partner want to get close to you.

Communicate

Talking to your lover is more powerful than you might think. It may be embarrassing to start with, but talking about sex, finding out what your lover wants from you, and letting them know what you like in bed will go a long way to ensuring that your lovemaking is not just good but great.

No Pressure

If your partner feels pressured to sleep with you, they aren’t going to enjoy themselves very much. Even if they do want to make love, pressuring them into trying a position they aren’t keen on, for example, is going to kill the mood significantly. So make sure that you are doing things that you both want to do. When you do want to try something new talk about it first to gauge their reaction.

Keep Fit

Although looks and physique aren’t what’s important in a relationship and lover, keeping as fit and healthy as possible means that sex will be a lot better. Your endurance will be increased, you won’t get so out of breath, and you’ll be more flexible too. Eating the right foods and exercising regularly are both great ways to start this keep fit routine off correctly, as is reducing the amount of alcohol you drink and completely quitting smoking.

Get The Basics Right

Good sex really doesn’t have to be complicated. Get the basics right and make sure you can find the right erogenous zones in simple positions before you try to switch things up. If this means having to do some research then go for it – plenty of magazines and website will give you the details on how to make sure you’ve got it all exactly right.

Make Time

Feeling like an afterthought or as part of a routine is not sexy. Although it’s a good idea to plan sex, try to make it seem spontaneous if you can. That way you get the best of both worlds as a lover; you know you’ve got enough time because you’ve planned in advance, but you can still enjoy the thrill of the spur of the moment.

7 Ways Owning A Pet Can Be Good For Your Health

There are many reasons why owning a pet is a good idea, and one of those reasons is that they can be good for your health. Studies have shown that there is a definite correlation between having a pet in your home and feeling fitter and healthier. It’s good for you on an emotional level too and can even improve your immunity. Here are some of the ways that owning a pet can be good for your health.

Less Stressed

Being able to be with a beloved pet can reduce our stress to a more manageable level. This is because, when looking after or playing with a pet, we are fully in the moment, feeling utterly present in our lives and not thinking about anything other than what we’re doing right now. Therefore, those stressful moments that might have been worrying us won’t be in our minds. When we do come back to the ‘real world’ after being with our pets, we’ll be feeling calmer and happier, so those situations that were causing us concern won’t seem so insurmountable anymore.

Stress can be the cause of many other illnesses, so having less of it in our lives is a good thing.

Lower Blood Pressure

Having a pet has the potential to lower our blood pressure, which is hugely beneficial to health. This links to the point above about decreasing stress, as when you are stressed you have higher blood pressure. This can cause many problems including strokes, heart disease, heart attacks, and even type 2 diabetes. Remember, however, that if you have seriously high blood pressure over a prolonged period of time, it could be a good idea to see your doctor as pets alone might not be enough to keep you healthy; you may also need medication.

Less Pain

If you suffer from chronic pain such as that experienced with arthritis or migraines, for example, a pet could help you feel it less. When you are in pain, you feel more anxious. Unfortunately, that anxiety actually makes pain feel even worse, and then you feel more anxious. This can go on and on until you make yourself feel incredibly unwell.

With a pet to take care of, you’ll feel less anxious, and that means that the pain you are feeling will be lessened too. A dog, cat, or other kind of pet won’t cure you, and it won’t take away the pain entirely, but it should help a little.

You’ll Feel Happier

Owning a pet will make you feel happier in general, which has a hugely positive effect on your mental and emotional well-being. Having a pet means that you will always come home to someone who loves you unconditionally, and this alone can boost happiness levels. When you are feeling happy in one aspect of life, you’ll most likely feel happier in other aspects too.

Clinical depression, of course, is another matter entirely, and although pets can help in some respects, this is another time when an expert is essential in order to get to the root of the problem. If you experience any mental health issues, or try to stop any form of self-medication and start to feel signs of alcohol withdrawal, we recommend booking an appointment with someone who can help. You’ll get treatment and your pet will thank you for it because you will be able to take care of them properly once again.

You’ll Socialize More

Owning a pet will give you many more chances to socialize with people, and since studies have shown that spending time with people you like is good for you, and can increase your health and happiness, it’s a good thing. A dog is the best pet for socializing as you need to walk them at least once a day and this means going out and seeing people. You might bump into the same people walking their dogs each day and strike up a conversation. Even a simple hello is better than nothing.

Other pets can also enable you to socialize. You might join local groups, for example, or go to workshops that teach you how to care for a certain type of animal and meet people that way. You could add yourself to an online group or forum and find people to chat to there. Or it could simply be a matter of having something in common with someone you’ve met for the first time.

Can Improve Immunity

It may seem like the logical thing to say that if someone is allergic to animal fur, they shouldn’t have a pet. However, studies have shown that actively being around these animals can improve immunity towards them, particularly for children. This can mean that allergies become less severe or even disappear altogether. Studies are still ongoing as to whether this can help an adult who suffers from pet allergies, however.

Another benefit of owning a pet is that your immune system can be improved in general, and not only in relation to pet allergies. That means you’ll be less likely to catch colds and other illnesses so you’ll feel more healthy all year round.

Helps With ADHD

If a child has ADHD it is difficult for them to express themselves properly. An animal can help them to focus and give them something to talk to when they need help. Simply being able to tell their problems to a pet can make a big difference in the lives of children suffering from ADHD and similar conditions, and it is especially helpful if they are unable or unwilling to communicate with their parents.

Pets offer a predictable, safe routine which can be ideal for ensuring that these children feel more at ease and confident. The simple act of holding an animal, of stroking and petting them, can be a soothing sensory experience. If you’re unable to have a pet due to work commitments or other reasons, then a visit to an animal shelter can also be of help to a child suffering from one of these conditions.

How To Choose The Perfect Restaurant For Dinner

How To Choose The Perfect Restaurant For Dinner

We’ve all been in that terrible position of picking what looks like a great restaurant only to find that the food is tasteless, the service is slow, and the prices are far higher than they should be. It can make us worry about picking another restaurant for dinner, or, perhaps more importantly, for a special occasion.

You shouldn’t worry too much, though. There are some useful tips on how to choose the perfect restaurant and if you put them to good use you shouldn’t ever have another problem with one of your picks.

Where Do The Locals Eat?

This tip is perhaps most useful when you are in a foreign country, or even somewhere other than your hometown, but it is a good one to think about nonetheless. Ask a local where the best restaurant is and make sure to find out why they think it’s good; everyone’s opinion is subjective, and what they like about somewhere (loud music and pizza) might not be what you like (quiet jazz and steaks). It’s best to ask someone who isn’t going to be earning any commission from their recommendation either; otherwise you won’t find an entirely unbiased response.

If there is no one to ask you should walk or drive around and see which restaurants have the local people in them. Those are the ones to try out.

Avoid The Tourists

No matter where you are, there will be some restaurants that cater specifically for tourists. That’s a definite no if you’re a local, but even if you do happen to be a visitor these places should probably be avoided. They tend to have a more limited menu (which won’t necessarily be authentic if the restaurant serves foreign cuisine) but the prices are much higher than elsewhere. They might also have a theme or be gimmicky. They will be fun, but for good food at good prices you’re better off looking elsewhere.

Read Reviews

Thanks to the internet it’s now possible to read restaurant reviews on the go. If you want to know what a certain place is like before you step inside, check it out online. You’ll have a whole range of opinions because, as mentioned above, what people enjoy is subjective, but by reading them you should be able to decipher what the restaurant is really like and whether you think you would like it in there.

If you have no idea where to even start, that’s not a problem either. You can search for ‘the best steakhouse in New York’, for example, and find the information you need that will help you make a decision.

Look At The Menu

Before you make a decision whether to eat in a restaurant or not, take a look at the menu. You can usually do this online, but if not you might find the details in the restaurant window. If it is nowhere to be seen you might be best moving onto the next place on your list, unless you want to go inside and ask to see it before making your decision. This can be difficult, though, as you may feel obligated to stay even if you don’t like the look of the food being served!

When you are looking at the menu you are looking for a few different things. One is whether there is enough choice for you and whether you would eat what is served. The next is the price; does it seem reasonable? Too expensive? Too cheap? What about the drinks? If you are taking your whole family out for dinner does the restaurant cater to children with a special kids’ menu, or will they need to choose their meal from the main menu? Are there dishes that you’ve never heard of before? If so, this could mean that it is an authentic place to eat because they have real dishes from the country the cuisine comes from rather than those that have been changed to meet the local palettes.

All of these things need to be taken into consideration before you step through the door and ask to be seated.

Watch For A While

Stand at the window (assuming there is one) and watch the goings-on inside the restaurant for a while. Don’t put anyone off their food by staring, of course, but just take note of how the food is being served; do the waiting staff seem rushed or unhappy? Are they pleased to be doing their job and making customers feel at ease? Does the food look appetizing? This is perhaps particularly important. If people are really tucking into their meals with a smile on their faces that’s great; if they’re moving food around their plates and not really enjoying what they’re eating you should absolutely turn away.

If you spot staff idling around, looking bored, making everything seem like an effort when it comes to actually doing their jobs, that’s not a good sign. If you spot staff that look grubby and messy, that’s not a good sign either. What you want to see are clean, tidy, happy people who are making their customers’ meals a thing to remember (in a good way).

Employ Your Sense Of Smell

A really good thing to take note of is how the restaurant smells. Can you detect delicious aromas coming from the kitchen? Great! That means the food is cooked freshly to order (plus a delicious smell usually dictates a delicious taste).

Trust Your Gut

Gut instinct is something that all humans have, even if we do try to repress it at times. In situations when you’re trying to make the right decision, allowing your immediate gut response to help you is a good thing. If there is something about a place that, even though the menu looks appetizing, the staff are happy, and the prices are reasonable, tells you not to eat there, you’re probably right. The same is true if you like the look of a place even though it doesn’t quite match up to all the requirements you have set for a perfect meal.

10 Amazing Benefits To Losing Weight

Losing weight is excellent for your overall health; it reduces the risks of developing certain diseases such as type 2 diabetes and heart disease, for example. However, losing weight has many additional benefits that you may not think of straight away but that are just as important as improving your health. It’s incredible to think that weight loss can have such an effect on your body and mind but it’s absolutely true, and if you’re struggling to find the motivation to shed those unwanted pounds, this list may give you the perfect reason to do it.

More Energy

When people first start to lose weight they will notice a huge boost in their energy levels. That’s because, when you are not as heavy, you don’t have to use all your energy up just to move around. You’ll have excess energy so you can do more. Plus your oxygen efficiency will improve so you won’t be out of breath when you climb the stairs or run for a bus.

Better Memory

Studies have shown that after losing weight the brain is more easily able to store memories. The brain actually showed more activity. Although research is still ongoing as to exactly why this would be, it could be linked to the point above regarding more energy. If the brain has more energy available to it, it can do more – including storing more memories and recalling them more easily.

Less Risk Of Cancer

There are many things in this life that can increase your chances of developing cancer including smoking, too much exposure to the sun’s rays, and radiation. Obesity is another cause for some types of cancer (such as breast, bowel, pancreatic, and liver), so losing weight will reduce your risk immediately. Losing just five percent of your body weight should have a positive effect on your health levels.

Working Out Is Easier

Doing exercise is necessary for losing weight; when you burn more calories than you are taking in, the weight disappears. However, when you are overweight exercise is a chore. It’s hard to do because the body has less energy and less mobility, and it is often de-motivating to go to a gym or a workout class and see other people who are slim and fit. As the weight comes off, however, exercise becomes easier – it even becomes fun. That means we’re more likely to go out and do it, so weight is lost more quickly.

You May Get A Raise

In a 2004 study published by Health Economics, it was shown that an obese person’s pay cheque came in at around 2.5 percent lower than a ‘normal’ sized person’s. There may be an unconscious (or even conscious in some cases) bias from bosses towards people who are overweight, with stereotypical ideas of laziness coming to the fore, and therefore they may be paid less. Losing weight in these cases could get you that raise you’ve been wanting.

You’ll Sleep Better

When you are overweight it can be difficult to sleep. Getting comfortable in bed is the first obstacle and then, when you are finally asleep, breathing can be an issue. If you don’t get enough good quality sleep you can become ill, developing conditions such as heart disease, increasing your risk of heart attack, and being more prone to developing depression. Losing weight will make getting to sleep (and staying deeply asleep) much easier, which in turn has amazing benefits for your overall health.

Fewer Aches And Pains

Being overweight takes a terrible toll on your joints, muscles, and bones. They are doing a lot more work if they need to carry more weight around, and this can mean that you are more susceptible to aches and pains, and even debilitating injuries. Losing weight will ease the pressure on your joints and bones, making them a lot less painful and resulting in fewer injuries. If your back pain doesn’t get any better after losing weight, or if it is causing you major distress it is best to get advice from an expert.

More Fertile

If can be difficult to become pregnant when you are overweight, so slimming down can certainly improve your fertility. Not only that, but if you are slimmer during your pregnancy you will be healthier throughout, and so will your baby. A mother’s weight during pregnancy has been linked to the health of her child, so it is in both of your interests for you to lose the excess weight. However, dieting in pregnancy is not recommended, so it is best to lose the weight before you become pregnant.

Better Eyesight

For many people, losing weight can actually protect their vision. Obesity-related conditions such as type 2 diabetes can cause blindness, or at least reduced eyesight, so it is far better to lose weight before this becomes a problem.

Seasonal Allergies May Disappear

If you develop seasonal allergies that make your spring and summer something of a misery because you are always sneezing and rubbing your itchy eyes, losing weight might help you. When you are overweight your adrenal glands and respiratory system can be strained making allergy symptoms much harsher. Losing weight will reduce that strain, and you may be able to combat pollen and grass seeds much more easily.

10 Reasons To Try A Vegan Diet

A lot of people are choosing to eat a much more vegetable based diet and for many the next logical step is to incorporate a vegan diet into their lives as well – or even instead of the vegetarian or omnivorous one. Diet is hugely important in our lives and getting it wrong can result in a variety of life-limiting diseases and conditions. Get it right, however, and you can live a long and happy life. Veganism makes it much easier to get that diet right, which could be why so many people are enjoying it. There are many reasons to try a vegan diet; here are some of them to think about.

Prevents Some Conditions

Heart disease and type 2 diabetes are most often the results of bad choices in our diets and they are the most common chronic diseases in the world. When you realize that these illnesses are not something that anyone necessarily has to suffer from if they just changed their eating habits you’ll see how vital a vegan diet can be. It can even reverse some cases of cardiovascular disease if the changes are made properly.

Reverses Some Conditions

Just like cardiovascular disease mentioned above, a vegan diet can have a hand in reversing all manner of other nasty diseases. Studies have shown that vegans have lower cancer rates, fewer strokes, less chance of type 2 diabetes, lower cholesterol and blood pressure, and even fewer reported cases of Alzheimer’s disease. A plant-based diet can help a lot more than any kind of medication or surgery, so it really can’t hurt to at least try it for a while to see if any improvements are made.

Lose Weight And Keep It Off

Vegans tend to have a health body mass index (BMI) which means that their weight is perfectly in relation to their height and body shape. For those who eat meat, it’s much harder to maintain this kind of BMI without a large amount of exercise. This is because animal products are much higher in fat and have more calories than any vegan product. These things are converted into fat in the body, which is then difficult to remove. Vegan food, however, has more carbohydrates which are converted into energy instead of fat. That’s why vegans are able to lose weight and keep that weight off easily.

It’s Kind

This may not be the kind of argument that works for the majority of meat eaters; they like to eat meat and will continue to do it. However, for some it is reason enough to try vegan food. Showing kindness and compassion to animals is something that many vegans feel passionate about, particularly because animals are innocent sentient beings and killing them just to eat them doesn’t seem very fair at all.

Good For World Hunger

There is a huge demand for food all over the world and a lot of this is fueled by the need for animal products; although there is a lot of meat around, when it is produced in emerging and third world countries the majority of it is sent to first world countries, leaving those in the country of origin to be hungry. Not only that, but over 70 percent of the grain grown in America is used to feed livestock, even though that grain is enough to feed 800 million people. If more people were vegan, there would be more food available for everyone and world hunger would be severely reduced, if not eradicated altogether.

Vegan Food Is Cleaner

Vegan food has a lot fewer instances of bacteria, hormones, antibiotics, and other toxins found in it whereas meat and dairy products do have a lot of these within them and they can cause health issues in people. This includes food poisoning which affects 75 million people each year; and it can be fatal. Vegan food can be eaten without these issues and those who enjoy this kind of diet won’t have to worry about falling ill because of it.

Good For The Environment

Somewhere between 18 and 50 percent of manmade pollution comes through factory farming for the meat industry. The more people who cut meat out of their diet, the less need there will be for this kind of industry and the better that will be for the environment.

Fantastic New Flavours

Did you know that there are more than 20,000 kinds of edible plants in the world? Although not all of them have been ‘domesticated’, there are roughly 200 different types that are farmed in the Western world today (and you’ll discover even more if you go traveling). This means that there are always new and exciting flavours and recipes to try; if you love cooking then cooking vegan recipes is something that will keep you happy for a long time to come. You’ll certainly never get bored!

Better Concentration

If you need to study for an exam, or generally be more productive at work, changing to a vegan diet can really help you. People who eat vegan food are much more focused with better concentration. Whether you want to be able to complete an escape the room game, work out a tricky crossword puzzle, or bring in a huge contract for your company, you’ll need to be able to concentrate so ditch the meat (at least for a while) and see the difference it will make.

Get Fit

Although you may think that switching from a meat-based diet to a vegan one will leave you sluggish and without energy it’s the opposite that is true. It can actually boost your energy levels and help you reach your fitness goal much more quickly. This is because you’ll be enjoying a lot more healthy protein in your diet. Not only that, but with a vegan diet almost all of the food is able to be used within the body in some way. In an animal-based diet much of the food is removed as waste, and really not required at all.

5 Ways To Calm Your Anxiety Naturally

Sometimes, life makes us anxious. It can be anything – big or small – that pushes our buttons and makes us feel nervous, unwell, as though we want to hide from the world. These great ways to naturally calm your anxiety will definitely help you out.

The Great Outdoors

If you are inside and the crowds or the situation is making you feel anxious, then remove yourself from that situation, and step outside. You don’t have to have a reason to go, you don’t have to have a purpose to take a walk, or simply take five and breathe the fresh air. Find a quiet location where you can sit (a park bench is great, a fence, a wall, a patch of grass) and breathe deeply. Completely fill your lungs with that crisp, fresh air. Look around you and ground yourself. You will feel serene and much calmer almost immediately.

Ask A Question

It’s important to work out what it is that’s making you anxious so that you can really work on ways of either avoiding it, or learning how to manage it. Even if those things seem small to others, they feel big to you, so you need to acknowledge them, ask yourself why it is causing such a problem, and go from there.

Take Me Time

We have all heard of ‘me time’ – the chance to literally get away from it all and be by yourself, whether that is being pampered in a spa or just having a little lie down in peace and quiet – but how many of us actually take the opportunity to do it? More of us should, as this is a wonderful way to de-stress completely naturally. Forget the chores that still need doing, don’t worry about what others will think, and just enjoy that time alone, doing something you wouldn’t normally do that relaxes you. A bubble bath, an episode of reality TV, the next chapter of your book… you’ll feel so much better afterwards.

Eat Well

Did you know that a poor diet could be making you feel more anxious than you would if you ate a little better? A good diet affects our bodies positively, and it does the same for our minds too. Foods that are bad for you may well be enjoyable at the time of eating, but afterwards you’ll feel heavy and sluggish, your mood may change, and you’ll feel irritable. Good food, however, will have the opposite effect, and you’ll feel energized and ready to take on the day, no matter what challenges it throws at you.

Smile More

Although you may not feel like smiling when you are stressed and anxious, that simple act can help you immensely. Just by smiling you’ll release endorphins into your body which relax you and calm you. Then you’ll want to smile even more.

How To Choose The Right Accounting Firm For Your Business

If you run a small business then it’s important to hire an accountant to help you. Even if you have a good head for figures, the time that doing the accounts will take up is valuable time that you could be spending on other elements of the business. Therefore, you should look into hiring an accountant as soon as you can, so that you’re not suddenly having to look for one without being able to do all the important groundwork first. There are certain things that need to be considered before you start paying an accountant, and we will go through them here.

Location

In the past, it was essential that a company accountant was located near to the company’s office. They had to be able to visit when they needed to, to go through files and papers. Today, however, location isn’t necessarily a factor that will make a difference. There is cloud accounting and online discussions that can be used instead of physically having to be in close proximity. This can make your search for the best accountant for your business much easier, as you are not limited by location, although you will need to ensure that they understand the specific tax laws that relate to your business and your geographical area. If, however, you like the idea of someone coming to your place of work and being able to ask you questions face to face, then you will need to look more locally; you will also need to ensure that the accountant works in this manner, as it is becoming more and more unusual. Before choosing an accountant, you will need to have this decision firm in your mind.

Certified Accountant

Accountants are regulated by professional bodies. These bodies also provide qualifications and maintain professional standards, so finding an accountant who adheres to these standards, and who has these qualifications is important. If something does go wrong, you as a business owner will have some recourse to complain, and potentially take things even further, to court if necessary. If you have narrowed down your search to a small number of accountants then you should look into what specific qualifications they have. They should have a degree, plenty of experience, and of course the certification as well. When it comes to accountants, it is worth hiring the best you can afford right at the start, as it will serve you well and potentially save you a lot of money down the line.

Expertise

However you go about searching for an accountant, you should engage someone with the relevant expertise to work in your business. Not only should they have experience working in a business of a similar size and with a similar turnover to yours, but you’ll also ideally want someone who has worked in a business in a similar sector too. There are many different quirks and changes in tax laws that can affect specific businesses, so hiring an accountant who will already know about any changes, or be able to access the information, can save you time and money. An accountant who understands the unique needs of your business is all-important. You might also want to consider whether the accountant has worked with businesses that are bigger than yours. That way, if and when you do grow, you will be able to keep your trusted accountant with you.

Word Of Mouth

As with anything, word of mouth and a personal recommendation can be the best way to engage any kind of professional services. Ask around your friends and family, ask your business connections and your suppliers, find out who they use and how happy they are with them. Discuss the pros and cons of working with that specific accountant, and talk about how much they are charging. Although discussions like these many not be the most interesting in the world, or the easiest since you will need to talk about money, they are essential. You may find the ideal accountant this way, but remember that engaging an accountant does need to be a personal decision, and shouldn’t be done just because a friend suggests a name. It’s better to take those names and carry out the relevant research before committing to anything.

Software

Most accountants will have their preferred professional tax software to work with. There could be many different reasons for this, and it is entirely their decision. Where it could potentially be an issue is when you are using different software in the day to day running of the accounts. There might be problems when it comes to sharing information, and although there are some programs that allow for exporting and importing data from other systems, it can be a time consuming thing to do. Therefore, find an accountant who uses the same software as you do. If there aren’t very many of them, and it limits your choices, it might be time to ask yourself whether the program you are using is outdated, or simply not good enough. If this is the case, you should upgrade or change entirely. Again, this is time consuming, but once it’s done it makes organizing your finances and paying your taxes much easier.

Look For Money Savers

Some accountants really don’t do much more than complete your tax return and check through your accounts to make sure everything is as it should be. That’s fine – it’s what you are paying for – but there are other accountants to spend a little more time going through those accounts, and who can find ways to save you money. It might only be a little, but it could be a lot, and so it is something that you will definitely want your accountant to do for you. The accountant should also warn you of any pitfalls when it comes to these offsetting ideas as well. For example, there is a chance that a tax will be levied on your home when you come to sell if it you declare that you are using it as a business premises. There is a lot to consider, which is why hiring an accountant who looks at all aspects from every side is important.

The Best Use Of Time And Money

Unless you secure a fixed price deal, most accountants prefer to work and charge by the hour. Therefore, you may not want to have them do the day to day data entry tasks that need to be completed; these don’t have to be done by someone with accounting qualifications, so if you have an administration assistant, secretary, or office manager, they could do the job and save you money. You could even do it yourself if you set aside a specific amount of time per week to get it done. Make sure you do get it done though, otherwise it’s the kind of job that will just get bigger and more complicated over time, and if that happens you will probably hire an accountant to do it anyway. Having great accounting software can make a difference here; if it is intuitive to use then you will be more likely to do the work. If it is a huge effort, you’ll keep putting it off.

Interview Your Accountant

When you start to reach out for accounting assistant, you’ll receive a number of different offers. Don’t just accept the first one you see, or the one with the best price. It’s important to read through each proposal carefully, taking the time to note all the important parts that will make your life easier, and save you money on your taxes where possible. Once you have done that, you should interview each prospective candidate. This may not be possible to do face to face, but over the phone, or through a video chat, is just as useful. It’s essential that you feel you can work with the person you are hiring. Although you may only be in contact a few times a year, that contact should be polite and not something that either party dreads doing. Better – and more – work will be done if everyone gets on well.

Negotiation

There is no single method that accountants use to work out their fees. You might pay by the hour, on a ‘per job’ basis, or perhaps a monthly retainer. You might even be charged a percentage of your turnover. No matter which way it is done, you should always try to negotiate a better deal. Get written quotations from any accountants you are considering and then compare them carefully. One fee structure might make perfect sense now, but will it still work in your favor when your company grows? Or will you be spending more money than you are happy with? When you have determined what you want to pay, and to whom you want to pay it, you can begin your negotiations. It might be best to use a combined method of paying, or something on a sliding scale. The accountant may not agree to your proposals, so ensure that you have a backup plan should that happen.

4 Ways To Ensure Your Customers Don’t Stop Thinking About You

When you run a business, the last thing you want is for your customers to forget about you. You need to be the first company they think of when they need to buy whatever it is you are selling. How can you keep yourself at the front of their minds, and ensure they never stop thinking about you?

Social Media

Thanks to the leaps and bounds made in today’s technology, social media is now something that everyone has access to. For businesses, having a Facebook page, Twitter account, or Instagram account that is regularly updated with interesting and useful information is a great way to keep in your customers’ minds. Your customers will be checking their social media accounts on a regular basis (studies show that the average person looks at their accounts 46 times a day), so you need to be there, telling them about your great offers or why they should buy your goods and services as much as you can. However, just being on social media is not enough – you need to make sure you’re using the right platform (if your goods appeal to the older generation, Snapchat might not be the best account to open, for example). You also need to be consistent, and update your account every day if you can. Plus you need to interact with your followers.

Emails

Email is an efficient and relatively easy way to send out marketing information to your customers, and ensure that they remember who you are and what you do. Just having information, however, no matter how interesting it may be, is the surest way to get people to unsubscribe from your mailing list. As well as the information, make sure there are discount codes, and giveaways. Make sure that the reader knows they will only get these treats because they are signed up to your emails – they will be more likely to stick with you for more.

Blogging

Blogging is a wonderful way to keep your audience engaged on their terms, which can be the difference between success and otherwise. You get to show off what you know about your industry, or let people know about special offers and so on, but you can also use the blogs as part of your social media strategy. These can be the basis of your posts, making them shareable. Blog regularly and consistently well, and people will come to you when they need advice because they will know you know what you’re talking about.

Be Synonymous

Being synonymous with something is a huge advantage. If you want to see a ballet at Christmas, you immediately look at ticket sales for The Nutcracker. If you need ketchup for your burger, Heinz is the name that comes to mind. Think of the phrase ‘Just do it’ and Nike will be the result. If you can create a brand that becomes synonymous with whatever it is you are selling, then you won’t have to work so hard to obtain new customers. Of course, it’s still important to make an effort, but the hard work will already have been done. This will take time and money, of course, but if you do everything else on this list, you could well get there in the end.

4 Reasons Why Exeter Is Perfect Weekend Getaway

Now that Christmas is over and the new year has started, you may be thinking of a long weekend away somewhere, to brush away the cobwebs and begin 2018 in the right frame of mind. Where better than Exeter for this fantastic getaway? Here are my reasons why Exeter is the perfect weekend getaway.

Walking
If one of your new year’s resolutions was to get fitter and healthier, why not start with a mini-break in Exeter? The area contains 368 square metres of forest and moorland, and is sprinkled with gorgeous villages that are ideal for exploring and discovering. You can get to Dartmoor National Park very easily too, or the Jurassic Coast where you can walk along the cliff paths. Or maybe you’d like a guided walk of the city itself – just book yourself onto one. What’s great about walking in Exeter and its surroundings is that you can take your beloved dog away with you on your break too.

Beaches
Exeter is close to dozens of wonderful beaches. Sidmouth, for example, is known for its clean air, and the lovely pebble beach there leads out to calm water – great for kids. If you prefer sand, then you might want to try Exmouth. It can get busy there, as it’s such a great spot, but if you don’t mind the crowds and want to try your hand at some adventurous water sports, this is the beach for you. If fishing is your thing, Beer Head at Lyme Bay will be perfect for you, as you can watch the fishing boats draw right up onto the sands (there is no harbour). Whatever you’re looking for in a beach, Exeter can offer it to you.

History
Exeter is an amazing place for history buffs. The city has a Norman cathedral which features outstanding Gothic architecture – it’s one of the most popular tourist attractions in the area. The historic quayside is an awe-inspiring mix of historic buildings and contemporary design, filled with boutique shops and independent cafes. You can even visit a museum to find out more about the area; the Royal Albert Memorial Museum and Art Gallery is free to enter and will give you many hours of enjoyment.

Outdoor Pursuits
As well as walking, there are many other outdoor pursuits for you to follow in Exeter. Why not hire a bike and ride out along the gorgeous riversides or along the cliff paths? Prefer something a little more alive? Horse riding is a great way to explore the area around Exeter, and there are plenty of places to book an hour or so, with a guide if you prefer. Or you could try your hand at kitesurfing, sailing, diving (there are many wrecks in Lyme Bay, for example, and with expert help you can dive down to them to explore), or windsurfing.

How To Keep Your eCommerce Site Secure

If you had a physical, brick and mortar store in a shopping centre, for example, you would make sure it was secure. You would have CCTV and high-tech locks. You would have shutters and alarm systems. You would never leave it unattended or accessible to thieves or vandals. A website, however, is often left wide open, allowing those will less than savoury ideas to go in and destroy it, stealing customers’ payment details while they are at it. Your business is ruined, and your customers are put in severe difficulties. How, then, can you keep your website as secure as a store in a shopping centre?

eCommerce Hosting

Spending money on the right kind of hosting for your website is a great start. You will have paid a professional to create your website, make it look wonderful, make it look like somewhere that people want to buy from. Placing that fantastic website on a cheap, unsecure hosting platform is where things can go badly wrong. You wouldn’t buy a top of the range mountain bike or sports car and fit it with cheap tyres, so don’t buy cheap when it comes to secure eCommerce hosting. Look around at the best websites, where people buy high-quality items such as theatre tickets or jewellery, and you’ll get an idea of the kind of hosting company to look into.

HTTPS

Every website URL begins with the letter HTTP (hypertext transfer protocol). If you want your entire site to be secure, change to having HTTPS instead. This used to be reserved for just the payment part of a site, but now you can use it on all your web pages, and that makes it even more secure and safe. In fact, having HTTPS in your URL will even help to boost your search engine rankings, as the more secure your site is, the higher it will appear in searches.

Secure Your Admin Area

Having a secure site that your customers are happy to use is essential, so you need to secure every aspect of your site, including your admin area. Most eCommerce platforms will have a default admin area, which can make hacking your site easy – hackers will be able to guess what your admin details are. Changing the username and ensuring that you have a password that’s difficult to guess will make hackers think twice. Why would they waste their time and effort trying to get into your site when they can easily get into another that hasn’t had the admin details upgraded?

Make Regular Backups

Should the worst happen and you wake up to find that your site has been hacked, what are you going to do? Well, if you have a backup of your site you can at least restore it, and start working again. This will limit any downtime you might have. You will still need to deal with the rest of the problems that a hacker has caused for you, but at least your site will be up and running and you won’t be losing too much revenue.